Advertising campaigns

Various advertisements, posters, radio spots and online activities draw attention to the advantages of public transport.

With its campaigns, the ZVV highlights the value and advantages of public transport. The uniform and consistent interaction of passengers with the network brand – before, during and after the journey – simplifies access to public transport and navigation in the ZVV.

Commercials

ZVV commercials have already been featured in the cinema, on television or online. You can find all videos on the YouTube channel of the Zurich Transport Network.

Click to start the video
ZVV campaign spot: Punctuality Zio (2017)

«Gemeinsam vorwärts»

We have listed a few campaign examples below with the old claim. As of 2023 the new claim is «Gemeinsam vorwärts».

Image campaign of the Zürcher Verkehrsverbund (ZVV). A black sign says: "Back at 13.27h." A bus drives by in the background. Claim: "Our punctuality is starting to rub off."
Our punctuality is starting to rub off.
The ideal off-roader for adventures in nature. A Sihltalbahn stops at the Saalsporthalle/Sihlcity station in Zurich. The track is covered with mud tracks and ivy.
The ideal off-roader for adventures in nature.
Ticket gone? Get a new one. A flash box stands under a bridge. It has just been triggered and blinds the viewer.
Ticket gone? Get a new one.
Feels sooo good. A steamboat of the Zürichsee Schifffahrt Gesellschaft leaves the harbor of Zurich and sails into the blue.
Feels sooo good.
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